13th April 2021: An empowering yet quirky activewear brand
‘Tigerize’ has made its way into the Indian sportswear arena with the launch of
its very first collection ‘Tigerize fighter’ or ‘Tigerize enforcer’. With a
zeal for fitness and a passion for styling and designing, Vaibhav Bandal and
Sejal Ahire have unveiled a line to suit every body type and complement every
form of workout.
Considering the current situation, working out and
exercising has become a routine to keep up the immunity and vigor. But today
there is a fashion quotient attached to exercising and fitness.
Working out is all about feeling comfortable in your skin
along with looking stylish and chic. With the same vision, the brand TIGERIZE
has launched its collection ‘Tigerize enforcer’ appropriate for every season.
The fabrics are 100% polyester mesh, Pin mesh, Adana mesh, Adimesh with the
versatility of taking the shape of the body without stretching any patterns or
designs. Each style has been carefully curated to ensure there is detailing
from designs to fabric and from breathable to Lightweight.
The sketches have been made keeping the Indian body types in mind. Also, there is thought put behind selecting the material for each piece.
While Vaibhav will be looking at the business aspects of the
brand, Sejal Has personally looked into every piece from design to fabric and
from cuts and silhouette to sizing making sure it lives up to premium
standards.
Speaking about the overall launch Sejal Ahire, Creative
Director, TIGERIZE shares, “I am personally very fond of exercising and I have
always been inclined towards fashion and styling from a very young age. This is
literally been my dream which is coming to reality and TIGERIZE would want to
create a space for itself in every individual’s mind when they hit the gym or
even go out for a walk. It shall be a blend of comfort, style, and luxury”
While the brand is available online at the moment it shall
soon hit some retail stores in a short span for the touch and feel.
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